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Booking Jim Cathcart

Jim Cathcart

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Jim Cathcart Booking Profile

Every action has a value, or a cost. Instead of focusing on “return on investment,” Jim Cathcart instead focuses on Return on Attitudes, Return on Relationships and Return on Behaviors as new and often untried strategies to build customer-selling relationships in an innovative approach to “doing what works.” Cathcart motivates your people to see customers as assets to build profitable business friendships. Using strategies like those outlined in his best seller The Acorn Principle, Cathcart shows how cutting edge business strategy combined with the collective intellect of the organization can tap individual strengths and maximize motivation, allowing your organization to discover its own “genetic code.” As the author of the original Relationship Selling, Cathcart has decades of practical experience in seeing what works and what doesn’t. Most recently Cathcart authored Eight Competencies of Relationship Selling.

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    SME Entertainment Group (a Live Nation Company) is your leading source for booking entertainment and booking keynote speakers

    SME Entertainment Group (“SME”) is an event producer working with corporations and leading associations around the world to provide musical acts, comedians, and all types of keynote speakers for talent booking services for corporate events and private events. With SME book Jim Cathcart for live and virtual events and special engagements. SME Entertainment Group specializes in booking keynote speakers and booking entertainment for special engagements and corporate events, private events, virtual events, charity events, advertising agencies, and production companies. SME is a leading producer that works in a non-exclusive manner coordinating with talent agencies for corporate events and private events. The profiles on the site represent talent SME can book for your next event. SME works on behalf of event coordinators and event planners for booking talent and booking keynote speakers.  Please contact an SME sales representative to book talent for your next event.


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